Privacy Policy

We collect various types of data about you, as described below.

Contact and account information. We collect information when you make a purchase or create an account or profile with us, including your name, address, phone number, email address, username, password, purchase history and any other information you choose to provide.

Interests and demographic information. In order to better understand our customers and offer products and services of interest to you, we may collect information from or about you that indicates your interests or demographic information. Examples may include geographic location, favorite products, or transactional information about the product or services that you purchase.

Payment information. If you make a purchase, we work with a third-party payment processor to collect and process your billing address and payment method information.

Customer service and feedback. We may collect information from you when you request customer support or information from us, provide feedback or reviews about your experience with us or our products, or otherwise communicate with or contact us.

Social media account information. If you link a third-party social media account with us, we may collect information you have publicly shared on your account.

Consumer-Generated Content. We may collect content that you create and then share with us on third-party social networks or one of our Sites or Apps. Examples include photos, videos, personal stories, or other similar media or content. Where permitted, we collect and publish consumer-generated content in connection with a variety of activities, including contests and other promotions, Site community features, consumer engagement, and third-party social networking.

Location information. We may collect or infer information about your location based on your zip code or IP address.

Device and usage information. We collect information about the device you use to access our Services, including technical information about your device and network, such as hardware model, operating system version, browser, mobile carrier, device identifiers, and IP address. We also collect information about your activity on our Services and your interactions with our ads and communications, such as the routes by
which you access our Services along with access dates and times, browsing behavior such as pages viewed, links clicked, information about your activity on a specific page, such as mouse movements and keystrokes, and items placed in your cart or added to your wish list.

There are several ways we may obtain information about you. Blue Bottle collects information from you (a) that you choose to share with us when using our Services and when you otherwise interact with us, such as through our customer service channels, (b) that we collect automatically when you use our Services, and (c) that we receive from third parties.

We collect information from you directly. We collect information when you use our Services or otherwise interact with us. This includes placing an order online or at Blue Bottle cafes, providing a review, signing up for marketing communications, and registering for an account with us. We may collect information when you join a loyalty program or enter a promotion or contest, or if you participate in any of our surveys.

We collect information automatically. We and our third party service providers collect data about you using cookies, pixels, session replay, and similar technologies. We use these technologies to improve our Services and provide certain functionality, analyze use of our Services and enhance your experience, see which areas and features of our Services are popular, and count visits. They also help us understand information like access times, pages viewed, links clicked, and the page you visited before navigating to our Services. For more information about our use of cookies and other tracking technologies, see the “Targeted Advertising and Analytics” and “Your PChoices” sections below.

We get information about you from other sources. We may collect information about you from our business partners or affiliates. We may also acquire information from other sources, such as when you place an online order through a third-party and to help us maintain the accuracy of the information we collect, personalize your experience with the Services, target our communications so that we can inform you of products and services or other offers that may be of interest to you, measure ad quality and responses, and for internal business analysis or other business purposes. We may also receive information from our “tell-a-friend” program or friends who want to send you a product.

We may use the information that we collect from and about you for a variety of business purposes, as follows:

We use information to communicate with you. We may use information to answer your questions and comments, including providing you with information about this Policy or our Terms of Use. We may also use information to provide you with customer service.

We use information so you can purchase our products. We may use information to process and fulfill orders. We may use information to process your registration with our Services so you can use our features.

We use information to improve our products and Services. We may use information to make our Services better.

We use information to personalize the Services. We may use information to personalize your experience with us, including saving preferences or settings. This may include customizing the content you see or making it easier for you to log into your account. In order to personalize the Services, we may analyze your preferences, information, and habits.

We use information for marketing purposes. We provide you with information about new products and special offers or promotions which may include advertisements for our products and services that are tailored to you. We may use information to run a sweepstakes or contest. We deliver content to you through various channels, such as email and social media platforms. If you wish to opt out of marketing emails, please see the “Your Choices” section below.

We use information to protect our company and others. We use information to detect, investigate, respond to, prosecute, and help protect against security incidents and other malicious, deceptive, fraudulent, or illegal activity, and help protect the rights and property of Blue Bottle and others.

We use information for other lawful purposes or as we may disclose to you.

We engage others to provide analytics, serve advertisements, and perform related services across the web and in mobile apps. These entities may use cookies, web beacons, SDKs, device identifiers, and other technologies to collect information about your use of our Services and other websites and mobile apps, including your IP address, web browser, mobile network information, pages viewed, time spent on pages or in mobile apps, links clicked, and conversion information. This information is used to deliver advertising targeted to your interests on other companies’ sites or mobile apps and to analyze and track data, determine the popularity of certain content and better understand your activity. Some of our advertising partners also enable us to translate your email address or phone number into an identifier that can't be used to identify you personally. Our advertising partners then use that unique identifier to show ads that are more relevant to you across the web and in mobile apps.

You can opt-out of having your personal information used or disclosed for these purposes via cookies and similar technologies by clicking the “Your Privacy Choices” link found in the footer of our website and following the instructions in the pop-up window. Your opt-out choice will be linked to your browser only; therefore, you will need to renew your opt-out choice if you visit our website from a new device or browser, or if you clear your browser’s cookies. From within our app, you can opt-out by navigating to the Privacy Information section under your account.

You can also learn more about interest-based ads, or opt- out of having your web browsing information used for behavioral advertising purposes by companies that participate in the Digital Advertising Alliance, by visiting www.aboutads.info/choices. Please note that you will need to renew your opt-out choice if you visit our Services from a new device or browser, or if you clear your cookies. Your device may also include a feature that allows you to opt out of having certain information collected through mobile apps used for targeted advertising purposes.

We disclose information as described in the Targeted Advertising and Analytics section and in the following ways:

We disclose information within our family of companies. We may disclose information with Nestlé S.A. family companies, which includes all direct and indirect subsidiaries of parent company BottleNestlé S.A. and and any future related companies.

We disclose information to our vendors and service providers. We make personal information available to our vendors, service providers, contractors and consultants who perform services on our behalf, such as companies that assist us with web hosting, shipping and delivery, payment processing, financing, fraud prevention, customer service, data enrichment, analytics and marketing.

We disclose information to any successor to all or part of our business. In the event that Blue Bottle or our assets are acquired by or merged with another company, we may disclose all categories of information as part of that transaction. This acquisition or merger may include part of our business or one of our brands. This may occur in the event of bankruptcy.

We disclose information if we think we have to in order to comply with the law or to protect ourselves. For example, we may disclose all categories information to respond to a court order or subpoena. We will disclose information if a government agency or regulatory body requests it. This includes U.S. and non-U.S. law enforcement or regulatory authorities.

We disclose aggregate or anonymous information. We may disclose aggregate, anonymous, or de-identified information that cannot reasonably be used to identify you. We maintain and use this information only in a de-identified fashion and will not attempt to re-identify such information, except as permitted by law.

We disclose information as permitted by law and for other reasons we may describe to you.

The Services may have links to third-party websites, which may have privacy policies that differ from our own. We are not responsible for the practices of these sites, nor does our Privacy Policy apply to other sites. We have no control over the information that is collected, stored, or used by third party sites, so please read each site’s privacy policy carefully.

We may combine the information we receive from and about you, including information you provide to us and information we automatically collect through our Services, as well as information collected offline, across other computers or devices that you may use, and from third party sources.

Account Information. You can access, correct, or delete certain information stored within your online account by logging into your account at any time.

Location Information. When you first launch our mobile apps, you may be asked to consent to the app’s collection of precise location information. If you initially consent to our collection of such location information, you can subsequently stop the collection of this information at any time by changing the preferences on your mobile device. If you do so, our mobile apps, or certain features, may no longer function properly.

Cookies and Similar Tracking Technologies. We use cookies and similar tracking technologies to analyze visits to and use of our Services and how consumers are interacting with our marketing communications. You can usually adjust your browser settings to remove or reject browser cookies. You can also adjust certain settings for cookies and similar technologies by clicking the “Do not Sell or Share My Personal Information” link found in the footer of our website and following the instructions in the pop-up window, or by navigating to settings and clicking “Privacy ” from within the Blue Bottle app. Please note that removing or rejecting cookies could affect the functionality of our Services.

Communication preferences. You may opt-out of receiving text messages or promotional emails from us at any time. To opt out of text messages, please send a reply text that says ‘STOP’. To opt out of promotional emails, please follow the unsubscribe instructions in those communications. If you opt out, we may still send you non-promotional emails, such as those about your account, or orders.

The Services where this Privacy Policy appears are meant for adults. We do not knowingly collect personal information from children. If you are a parent or legal guardian and think your child has given us information, you can write to us or email us at the addresses provided at the end of this Privacy Policy. Please mark your inquiries “Parental Information Request.” Parents, you can learn more about how to protect children’s privacy here.

We use standard security measures. While we make every effort to help ensure the integrity and security of our network and systems, the Internet is not 100% secure. We cannot promise that your use of our Services will be completely safe. We encourage you to use caution, and not to share or reuse passwords.

Transfer of Information to the U.S. and Other Countries. Blue Bottle is based in the United States. You understand that by interacting with us your information will be sent to the US. The laws of the US may not provide the same protections as the laws in your country.

Some U.S. states have privacy laws that require specific disclosures and afford residents of those states with additional privacy rights. Please see our Notice at Collection and U.S. State Privacy Notice for details. As described in that notice, residents of covered states have the right to request access to, and correction or deletion of, their personal information by submitting this webform or contacting Customer Service at (510) 661-3510. They can also opt out of “sales,” “sharing,” and “targeted advertising” by following the instructions in our Notice at Collection and U.S. State Privacy Notice.

From time to time we may change this Privacy Policy. We will notify you of any material changes as required by law.(such as by adding a statement to the Services or sending you a notification). We will also post an updated copy of this Privacy Policy on our Services when we make changes. We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you.

If you have any questions, comments or concerns about this Privacy Policy or our privacy practices, you can reach us at:

Nestlé USA
Attention: Privacy
1812 N. Moore Street
Arlington, VA 22209
(510) - 661 - 3510
support@bluebottlecoffee.com